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Jay Wilkinson is the founder of Firespring—a Nebraska-based B Corporation featured by Inc. Magazine in 2016 as one of the Top 50 Places to Work in America. His TEDx talk on company culture has more than 1 million views. As a philanthropist, Jay has raised millions of dollars for nonprofits. A graduate of MIT’s Entrepreneurial Masters Program, Jay appears on CNN and other news outlets discussing the important role nonprofits play in the U.S. economy.

FROM THE BLOG

If you’ve spent any part of the past several weeks feeling helpless, you’re not alone—it’s so easy to get overwhelmed right now. But at Firespring, we’re not letting those feelings or this crisis we’re facing define us; in fact, we’re doing the opposite. We’re choosing empowerment. Now is a time to band together and become a stronger force than the one that’s crippling communities around the world.  Firespring has partnered with our friends at Nonprofit Hub and Do More Good to create the #Nonprofit Matching-Fund Initiative. This project is part of the #GivingTuesdayNow movement on May 5 that’s been created to mobilize the...

As the COVID-19 pandemic sweeps the world, many organizations are requiring or strongly encouraging their employees to work from home. Firespring has nearly all of its team members at home right now, and we stand in solidarity with organizations facing these uncharted waters.  Social distancing for the greater good requires a certain amount of sacrifice—we definitely won’t be taking a face-to-face meeting for granted anytime soon. When isolation is the name of the game, connectedness can be elusive. Still, we make do with what we have and rely on our secret weapon—technology—to communicate as normally as possible. Company culture is o...

One of the best ways to add fresh content to your nonprofit website is with a blog. This will add vitality to your site as well as position you as a thought leader in your space. You might be thinking to yourself, “I don’t know how to blog. How can I make this successful?” If you’re going to blog, do it right—don’t add content just for the sake of adding content. And, when you create a team blog, it’s not a major undertaking for any one person—the responsibility is shared. Here are three of six elements I believe are necessary for a great, well-written and effective blog. 1. Blogs...

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